Turn Non-Customer PPP Borrowers into YOUR Customers

By: Sharon J. Lorman
Jeffrey P. Marsico
Matthew P. Prosseda

Guest: Patricia (Patti) Husic, President, CEO & Director of Centric Bank and Centric Financial Corporation (OTC:CFCX).

Podcast Show Notes:

Our This Month In Banking (TMIB) podcast features discussion with colleagues and other industry thought leaders on interesting banking news that happened this month. TMIB will be available on the last Wednesday of every month here, and on Apple and Droid podcast apps for your listening enjoyment. Join us on your commute, at your desk or at home.

Topic: Turn Non-Customer PPP Borrowers into YOUR Customers
Insights from Patricia (Patti) Husic, President, CEO & Director of Centric Bank and Centric Financial Corporation (OTC: CFCX)

Centric Bank was extraordinarily successful in originating PPP loans as one of the largest PPP providers in their region of south-central Pennsylvania. The Bank built their PPP Command Center in less than 48 hours and processed and funded 1,600 PPP applications for a total of $215 million, retaining over 22,000 jobs in Pennsylvania. In Cumberland and Dauphin counties, Pennsylvania, 32% of PPP loans funded women-owned and woman-as-an owner businesses. More than 55% of PPP loans were awarded to non-customers in the suburban Philadelphia region. Patti Husic, President, CEO & Director of Centric Bank, shares her insights on Centric Bank’s success and how they are turning these non-customers in to Centric Bank customers.

About Centric Financial Corporation and Centric Bank

An American Banker 2019 and 2018 Best Banks to Work For, three-time American Banker Most Powerful Women in Banking Top Team, three-time Best Places to Work, and Top 50 Fastest-Growing Companies for six years, Centric Bank is headquartered in south central Pennsylvania with assets of over $1 billion and is a leader in organic loan growth. A locally owned, locally loaned community bank, Centric Bank provides highly competitive and pro-growth financial services to businesses, professionals, individuals, families, and to the health care and dental industries with the Doctor Centric Bank Division. Centric Bank is a Top 10 SBA 7(a) Lender in the Eastern District of Pennsylvania.

Founded in 2007, Pennsylvania-based Centric Bank has financial centers located in Harrisburg, Hershey, Mechanicsburg, Camp Hill, Doylestown, and Devon, loan production offices in Devon and Lancaster, and an Operations and Executive Office campus in Hampden Township, Cumberland County. To learn more about Centric Bank, call 717.657.7727 or visit CentricBank.com. Connect with them on Twitter, Facebook, LinkedIn, and Instagram.

Centric Financial Corporation is traded over the counter (OTC-Pink) with the ticker symbol CFCX.

Patricia A. Husic Biography

In February 2007, Patricia A. Husic led a team of shareholders to acquire and establish Centric Bank and Centric Financial Corporation, where she serves as President and Chief Executive Officer. Under her leadership, total assets have grown to over $1 billion. Centric is a leader in organic loan growth, a top ten SBA lender in the Eastern District, a three-time recipient of the Best Places to Work in Pennsylvania, a seven-time award winner of the 50 Fastest Growing Companies in central Pennsylvania, and recognized twice as a “Best Bank to Work for in the US”, by American Banker.

Ms. Husic currently is a member of the 15 person inaugural Diversity, Equity and Inclusion Advisory Group that was formed in 2020 by the American Bankers Association. Previously, she was a member of the Board of Directors of the American Bankers Association, chaired the compensation committee for two years and was a member of the ABA’s Nominating Committee. During her board tenure, she testified before the US House Committee on behalf of the Small Business Administration 7(a) program and proposed new legislation. Ms. Husic Chaired the Pennsylvania Bankers Association, the third largest banking association in the United States, and was a member of the Board for 5 years. She was instrumental in creating and implementing the Women in Banking program as the 3rd female chair in the Association’s 125 year history and led this initiative for the first 3 years of the program. She was awarded the “Women of Influence” award by PA Bankers for her start-up of the Women in Banking program and subsequently, the award has now been named after her as founder of this initiative. She continues to serve as a member of the Award Recognition Committee for the Women in Banking Program, which has grown to be the second largest initiative at PA Bankers Association.

Husic was recognized and honored by American Banker as one of the “25 Most Powerful Women in Banking in the US” for 2015, 2016, 2017, 2018 and 2019, and a “25 Women to Watch” in 2011, 2013, & 2014. The female leadership in the C-Suite at Centric has been honored as a Top Team by the American Banker as well. An Athena award winner, YWCA’s Women of Excellence recipient, Diversity Champion award recipient by the Harrisburg Regional Chamber of Commerce, 2016 Business Women of the Year by the West Shore and Carlisle Chamber of Commerce & Business Women’s Forum, and a Woman of Influence in Central PA and inducted into the Circle of Excellence by the CPBJ. Patti’s community leadership and involvement have included serving on the board of the Geisinger/Holy Spirit Hospital, Whitaker Center, Chair of the 2016/2017 Go Red for Women Campaign with the American Heart Association and she currently serves on the Go Red for Women Executive Leadership Team. Over the past 20 years, her volunteer and community involvement included numerous organizations in the Central Pennsylvania area.

Ms. Husic is a graduate of Temple University where she earned her B.B.A. in Business Administration. She is also a Certified Public Accountant, inactive status, in the Commonwealth of Pennsylvania and a proud banking ambassador. Ms. Husic can be found on Twitter @PattiHusicCEO.

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Watch for episode 56 of This Month in Banking to be released on Wednesday, August 26, 2020 and a new episode on the last Wednesday of every month.  

Thank you for listening!